- BetMGM is the official gaming partner of the Detroit Tigers.
- BetMGM will look to advertise through the different Audacy media platforms.
DETROIT — It has been a busy week for BetMGM as they have inked two partnerships with two major groups. They have partnered with both the Detroit Tigers and with Audacy which is a leading media company in the sports industry.
Starting with their partnership with the Detroit Tigers, they are now the official sports betting partner of the team. With this multi-year deal, they now have the opportunity to advertise their legal sports betting site all throughout Comerica Park to fans that are attending games.
“From day one, it’s been a priority for us to develop deep relationships with Michigan’s beloved sports teams. We look forward to our partnership with the Detroit Tigers and engaging with their fan base to offer best-in-class promotions and benefits only available on BetMGM,” said Matt Prevost, Chief Revenue Officer of BetMGM.
“We’re excited to expand our relationship with BetMGM to feature the Detroit Tigers and Comerica Park. Our fans will enjoy the enhancements this partnership provides to their experience, both at the ballpark and in rooting on the Tigers from home,” said Peter Kent, Senior Vice President of Corporate Partnerships.
BetMGM will have their brand featured on tons of different social platforms such as the Ball Park App and also on the away teams scoreboard.
With sports betting in Michigan continues to be a rapidly growing industry, it only makes sense that they partnered with one of the biggest sports teams in the state.
Moving on to BetMGM’s partnership with Audacy, this is also a multi-year partnership in which they will use Audacy’s digital media platforms to advertise their product in different markets around the country.
Audacy is known for having many different sports radio shows and podcasts. With that, BetMGM will feature their odds throughout those radio and podcast shows.
Also, Audacy is the owner of one of the leading iGaming platforms BetQL which gives bettors any and all sports betting information. BetMGM is also expected to feature their brand all throughout BetQL as well. Bettors can access BetQL throughout the different application stores on different mobile devices such as iPhone and Android.
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Samuel has been writing professionally for 4 years. He comes from a sports writing background where he enjoys writing mostly about basketball and football both professional and collegiate. He is a recent graduate of Florida State University where he majored in Editing, Writing and Media with a minor in Communications. During his free time, you can find him watching or playing sports as well as playing videogames and listening to music.