- New Hampshire’s total sports betting handle in March was $55.8 million.
- DraftKings is the only sports betting operator in New Hampshire.
- Mobile sports betting led the way for New Hampshire as $44.4 of the $55.8 million came from mobile devices.
CONCORD, N.H. – New Hampshire saw an increase in sports betting handle in March as the total sports betting handle was $55.8 million which was higher than the $50.9 million wagered in February. The uptick in sports betting handle is fueled by March Madness betting and the extra days in March as opposed to February. However, with the NBA, NHL, and MLB all still in play bettors in New Hampshire still have a deep menu of options to choose from.
The $55.8 million sports betting handle is impressive because there is only one sports betting operator in New Hampshire, DraftKings. The neighboring states that have legalized sports betting have multiple sports betting operators for bettors to choose from. The lack of competition in New Hampshire hasn’t hindered the betting handle much and that’s rare.
New Hampshire Sports Betting Handle in March
- Total Handle $55.8 million
- Mobile Sports Betting Handle $44.4 million
- Sports Betting Revenue $4.3 million
DraftKings being the only state-regulated sports betting operator in New Hampshire hasn’t kept the Granite State from chalking up major gains especially considering the impact Covid-19 has had on retail sportsbooks. At this time last year, New Hampshire reported only bringing in $394,229 in revenue. Now, they’ve seen the true potential sports betting can bring as one year later New Hampshire brought in $4.2 million revenue.
Mobile sports betting accounted for around 80% of the total sports betting handle with $44.4 million in bets being placed. Betting on sports from a mobile device has become the most popular way to bet on sports in New Hampshire. As the market continues to mature this likely won’t be the
Changes Coming To DraftKings in New Hampshire
More recently users in New Hampshire were having problems accessing their placed bets in the DraftKings app.
This issue is now resolved. All players should now be able to view their "My Bets" page. Thank you for your patience with this! https://t.co/MUVCMLs9h5
— DraftKings CX Team (@DK_Assist) April 20, 2021
This is likely tied to DraftKings completing its migration to SBTech a company they merged with in 2019. DraftKings already has two retail sportsbooks open in New Hampshire with more expected to open soon. Although the issues are now resolved it would be wise for New Hampshire sports bettors to keep a close eye on their bets moving forward.
All things considered; the New Hampshire sports betting market still has room to grow despite DraftKings being the only operator. While New Hampshire may not ever see monster handles like New Jersey or Pennsylvania they have carved out their own lane as a one of the premier sports betting destinations in the Northern US. Expect the New Hampshire sports betting handle to climb especially as the NFL and college football betting start in the Fall.
Coming from a strong background of writing, Robert writes stories that not only inform the reader but introduce them to new perspectives about topics they may already know. When not pumping out content Robert enjoys playing NBA 2k, and watching any sports that are on TV.