Bet.Works

  • Bet.Works is launching self-service betting terminals made by Kiosk Information Systems at the Red Dolly Casino.
  • The terminals have cash acceptance and ticket in/out features to allow for a completely independent experience.

BLACKHAWK, Colo. Bet.Works has partnered with Elite Casino Resorts to launch a self-service betting terminal line at the Red Dolly Casino in Blackhawk, Colorado.

As an established betting technology provider in the United States, Bet.Works has received a license from the Gaming Laboratories International to ensure the fairness and safety of the self-serving terminals.

Bet.Works worked with a Colorado-based company that specializes in developing self-serving terminals named Kiosk Information Systems to help create the newly launched devices.

“Working with Bet.Works’ amazing team enabled our developers to tap into decades of sports betting expertise,” said Kim Kenney, Kiosk president. “This, combined with Kiosk’s innovative self-service solution design capabilities, enabled us to produce a first-class line of sports betting terminals deployed via Bet.Works’ exclusive relationship with Elite Sportsbook. It’s an impressive partnership solution that we are happy to have deployed live in our home state.”

Each of the terminals is equipped with a range of features that tailors to the needs of legal sports bettors including cash acceptance and ticket in and out that provides players with a fully independent wagering experience.

Iowa was the first state where Bet.Works and Elite Casino Resorts partnered to bring innovative technology to a sports betting market. Last month, the two casinos that the companies worked in Iowa brought in 11.5% and 3.7% of the sports betting revenue in the state.

“Bet.Works is continuously innovating and leading the way in creating the best sports entertainment products available on the market,” said David Wang, Bet.Works’ chief executive. “Our self-service betting terminals featured at the Red Dolly Casino provide Colorado players with a convenient and simple platform to wager on-property. Bet.Works is very proud to add this guest service technology to our US entertainment portfolio.”

Sports betting only became legal and operational in Colorado in May of 2020 in the midst of the COVID-19 pandemic sports hiatus and it is already growing quickly. In July sports betting revenue collected $59.2 million and with the NFL set to being in September, the market’s future looks bright.

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