- Betfred Sports has partnered with the Colorado Rockies of the MLB.
- This is a multi-year marketing agreement.
- This is the third marketing agreement Betfred has secured in Colorado.
LAS VEGAS – The Colorado Rockies have officially signed a multi-year marketing agreement with popular sportsbook Betfred Sports.
The partnership will see MLB games involving the Rockies promoted on the app, as well as Betfred Sports promoted during games.
The Colorado Rockies with this deal are showing full support for MLB betting. Betfred now has partnerships with three Colorado-based teams with this agreement.
Betfred Meets Colorado Rockies
The partnership agreement will give Betfred Sports access to team banners and marks. The sportsbook will promote Colorado Rockies games throughout the app to help see more action being placed on Colorado.
“Colorado has proven to be a fantastic market for Betfred Sports, and we look forward to further demonstrating our commitment to local fans with this partnership with the Rockies,” said Bryan Bennett, Chief Operating Officer of Betfred USA Sports. “Along with our sportsbook at Saratoga Casino Black Hawk and our other sports partnerships in the state, Betfred is investing in Colorado for the long haul.”
Betfred Sports has found a home in Colorado, with multiple partnerships allied with sports teams. Betfred just recently partnered with the Denver Broncos, bringing the first on-site betting lounge to an NFL team.
Betfred also partnered with Rod Smith, 2x Super Bowl Champion WR for the Denver Broncos to promote the sportsbook as well.
Both Betfred Sports as well as the Colorado Rockies have expressed excitement for the partnership. The team is expecting sports betting to increase fan engagement, leading to more interest in the MLB.
“The Colorado Rockies are always looking to partner with top tier brands and Betfred Sports has established themselves as one of the best in the market,” said Walker Monfort, Rockies’ Vice President of Corporate Partnerships. “Sports betting has seen incredible growth across the country recently and we are always looking for new and exciting ways to engage with not only our fans but all sports fans throughout the Rocky Mountain Region.”
Legal sports betting continues to go hand and hand with professional sports leagues. Betfred is likely to continue making marketing partnerships like this in the future.
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Coming from a background in narrative-based writing, Giovanni strives to write stories that will keep the reader engaged. Although he does pride himself in being accurate, how the story is told is also very important to him. When he’s not keeping readers up to date on sports betting laws and legislation, you can find him writing and recording music, playing videogames, or engaged in heated sports debates with his friends.