- StormX will be a logo seen on the jerseys of the NBA’s Portland Trail Blazers beginning in the 2021-2022 season.
- The multi-year partnership is the first of its kind between any NBA organization and a cryptocurrency company.
- StormX is a minority-owned cryptocurrency cashback service that offers a chrome extension to make its platform easily accessible to all interested parties.
PORTLAND – The Portland Trail Blazers will be the first NBA team to adorn their jerseys with a cryptocurrency company patch. StormX cryptocurrency partnered with the Portland organization on Thursday in a multi-year deal that includes branding the uniforms of the players to advertise for their business.
The logo will appear on both practice and game day jerseys.
This is the first cryptocurrency company that has created such a partnership with the NBA and it’s very fitting that StormX chose to do such a thing with the Trail Blazers as they’re trailblazing into the spotlight with this pairing.
What StormX Is & What The Partnership Entails
StormX is a cryptocurrency cashback service that also allows users to use their Chrome extension in order to make it easier for people to access their application. NBA betting is one of the top sports to wager on globally but especially in the United States.
With more states regulating sports betting every year, it’s a smart move on the part of both parties to make this deal a reality. Beginning in the 2021-2022 season, fans will see the patch in the upper left corner of player jerseys. StormX is now a part of the NBA International Marketing Program, becoming an International Rights Partner through this deal and the first such partner for the Trail Blazers.
This allows StormX to market themselves and Portland on a global scale. The company is making a number of “firsts” as they are one of the first minority-owned small businesses to make a partnership with the NBA as big as getting themselves in a “patch partnership.”
“We are extremely excited to have our team wear such a groundbreaking, revolutionary company on the front of our jerseys,” said Chris McGowan, President & CEO, Portland Trail Blazers and Rose Quarter. “StormX is a fresh, energetic company with Pacific Northwest roots that can educate and motivate Rip City around cryptocurrency and earning Crypto Cashback. I look forward to taking these next steps together as partners.”
Big Deal For StormX
This is a huge deal for StormX as they compete with companies like Bitcoin to be able to market themselves in such a well-known industry and with the NBA at that. It is not lost on the small cryptocurrency business that this will get their name and the number of users to surge in the upcoming NBA season and they are more than happy about it.
“We’re honored to be the first crypto company to form a jersey sponsorship with not only a team of such high caliber, but also with a league of the same stature,” said Simon Yu, CEO and Co-Founder of StormX. “Like the Trail Blazers namesake, we see ourselves as trailblazers in the drive for the mass adoption of crypto, by helping everyday people earn crypto while they shop.”
To promote the partnership, StormX will be coming out with a non-fungible token (NFT), the first in their history in mid-July, for the Trail Blazer Gameday Poster Series. Any fan that joins StormX will begin to earn cash back at over 800 locations and 173 countries worldwide. More collaborations will be coming in the future between StormX and the Portland Trail Blazers. In the meantime, the platform is available for download on any smart device and sportsbooks are beginning to accept this cryptocurrency for gambling on sporting events.
Christina has been writing for as long as she can remember and does dedicated research on the newly regulated sports betting market. She comes from a family of sports lovers that engage in friendly bets from time to time. During the winter months, you can find Christina baking cookies and beating the entire staff at Mario Kart…the N64 version of course.