William Hill and CBS

  • William Hill and CBS Sports are set to launch digital content for fantasy football.
  • The partnership is meant to enhance the fantasy sports experience by bringing extensive data and odds.
  • There will also be educational tools to help newcomers in the Fantasy Football arena.

NEW YORK – This fantasy football season is adding a new twist thanks to the new partnership with William Hill and CBS Sports.

The popular sportsbook will be teaming up with the network to bring high-level data and analysis to its fantasy football section.

The partnership will also bring educational tools for newcomers to the fantasy sports world. This is a major advancement in fantasy football.

Fantasy Football Improved

Those looking to partake in legal daily fantasy sports will have a new way to play. William Hill is overhauling its entire offering with this new partnership.

Players will now find it easier to see a player’s stats, see an extensive break down of that player’s game, and have odds to pair for the best decision making.

This newly created digital content includes a parlay free-to-play game, unique video programming, and prop and bet calculators.

“These enhanced sports betting experiences are the result of a true partnership between CBS Sports Digital and William Hill as we write a new playbook for our companies as well as the broader sports media and sports book industries,” said Jeffrey Gerttula, EVP & General Manager, CBS Sports Digital. “Together, we will continue to create maximum value for sports bettors and fans by offering completely new and exciting ways to engage with upcoming sports events.”

The goal of this newfound technology is to help sports bettors learn to make better picks and to make the game overall more fun.

The digital content is set to be available on all CBS Sports Digital platforms, including SportsLine, CBS Sports Fantasy, CBSSports.com, CBS Sports HQ, and the CBS Sports and CBS Sports Fantasy mobile apps.

The William Hill mobile betting app will also have the technology. The legal sports betting app is currently available in Iowa, Nevada, Colorado, West Virginia, and New Jersey.

“Our partnership is a first-of-its-kind, creating an experience geared to the sports fan and fantasy player that showcases William Hill content and products across the CBS Sports Digital landscape,” said Ken Fuchs, President of Digital, William Hill US. “We’re ready for fantasy football season to begin and can’t wait to introduce fans to the future of sports betting while taking their game to the next level.”

This fantasy football season is looking to be an amazing one with all the advancements being made in the industry. To help bettor your chances this season, check out our fantasy football draft guide.

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