William Hill sports betting kiosks

  • The William Hill temporary retail sportsbook has collected more wagers than the mobile GamebetDC sportsbook in Washington D.C. for November.
  • D.C.’s total sports betting handle since launch has been underwhelming.
  • GamebetDC took just under $3.9 million in wagers in November.

WASHINGTONBetting on sports in Washington D.C. has proven to be a success, but is overall less than expected compared to other sports betting markets.

While D.C. is home to both retail and online sports betting, the nation’s capital is in rare company where the online sportsbook is being outperformed by a retail betting operation.

This could be attributed to brand recognition, as the William Hill sportsbook is one of the more well-known names in legal sports betting which helps attract more sports bettors.

Underwhelming Mobile Betting

Sports bettors in D.C. have shown they would rather bet on sports at the temporary William Hill sportsbook, located at the Capital One Arena, than wager on the GamebetDC mobile sportsbook.

While in all other markets, mobile betting thrives above retail sportsbooks, D.C. bettors seem to prefer the brand recognition and odds prices of William Hill.

The GamebetDC sportsbook saw $3,896,127.41 wagered on sports out of 113,377 different wagers.

William Hill saw $13,704,406.59 wagered on sports from 130,029 wagers.

The William Hill sportsbook reported over $2.7 million in sports betting revenue while GamebetDC saw just $882,678 in revenue.

While the revenue numbers have steadily increased month over month, the total betting handle since sports betting launched in May is only $63.8 million.

While the global pandemic definitely affected the potential revenue D.C. could have collected this year, the total revenue is a disappointment. Other sports betting markets that launched this year have seen far better results in comparison.

The underwhelming sports betting revenue could also be attributed to sports bettors awaiting the launch of more mobile sportsbooks.

Right now, GamebetDC is the only online sportsbook available in the nation’s capital. Should more well-known sportsbooks like William Hill, FanDuel, and DraftKings launch in Washing D.C., then more sports bettors may embrace mobile betting.

The only downside might be that those other sports betting apps will have to be done in close proximity to professional sports venues.

The numbers as a whole should increase, however. The NFL postseason is a few weeks out, and the NBA season is beginning as well.

More wagers are expected to occur, leading to higher betting handles and potentially higher revenue numbers as well.

While the sports betting scene in Washington D.C. has been a slight disappointment, it is still in its early inception and has plenty of room to grow.

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