LSB Feature: Why Marketers Are Betting Big On Sports Betting

Marketing Sports Betting

The sports betting market will grow to $9.2 billion by 2025 according to a report by J.P. Morgan. DraftKings was estimated to spend $93 million on advertising through the first three quarters of 2020. Major media outlets such as ESPN, FOX Sports, and Bleacher Report … Read more

LegalSportsBetting Brief: MI, VA Launch Online Sportsbooks 01/26/2021

Sportsbook Launch

Virginia and Michigan now have live mobile sports betting platforms for residents to use. Massachusetts, Mississippi, Nebraska, and Texas have all filed and/or introduced new legislation for legal sports betting. Pennsylvania and New Hampshire ended 2020 with new records in handle for the month of … Read more

MGM Resorts Ends Talks For Entain Plc Takeover

MGM Grand

MGM Resorts initially offered to buyout Entain Plc for $11.1 billion. IAC, and MGM Resorts Investor, offered an extra billion dollars to the deal. Entain, formerly known as GVC Holdings, has a joint venture with MGM for the online betting platform BetMGM. LAS VEGAS – … Read more

Entain Plc Rejects MGM’s $11 Billion Take Over Attempt

entain-mgm

Entain Plc will remain independent from MGM Resorts. MGM’s offer to take over Entain Plc was valued at $11.1 billion. Entain Plc claims that the amount offered to them undervalued the company. LAS VEGAS – Entain Plc has formally dismissed an $11.1 billion takeover attempt … Read more