FanDuel Forms Partnership With Kenny Smith Of Inside The NBA

Kenny Smith - FanDuel

Kenny Smith will join Charles Barkley in promoting FanDuel Sportsbook during broadcasts of Inside the NBA. FanDuel and Turner sports reached a content deal for NBA betting in July of 2020. Kenny Smith is a former two-time NBA Champion and is currently an analyst for … Read more

NBA All-Star Game Odds: Celebrity Game, MVP, Game Props

2021 NBA Allstar Game

2 Chainz and Lil Baby have -125 odds to beat Quavo and Jack Harlow LeBron James is favored to win the All-Star Game MVP with +475 odds. Over 6.5 three-pointers are favored to be made by a player in the All-Star Game. ATLANTA — As … Read more

Bally’s Announces NBA Partnership, Sportsbook May Launch Summer

Bally's - NBA

Bally’s Corporation has partnered with the NBA to be an official sports betting operator of the league. The Bally Bets sportsbook may launch in summer 2021. The partnership gives Bally access to NBA marks and promotions. PROVIDENCE, R.I. – Bally’s Corporation has announced an official … Read more

Detroit Pistons Sign Multi-Season Partnership With WynnBET

WynnBET - Detroit Pistons

WynnBET and the Detroit Pistons partner for a multi-season marketing deal. The partnership will see both entities partner for co-branded marketing efforts. With the deal comes Wynn Wednesdays, a new exclusive promotional event on the WynnBET mobile app. DETROIT – WynnBET partners with yet another … Read more

DraftKings Sportsbook Integrated Into DISH TV Hopper Platform

DraftKings - DISH Network

Users of DISH Hopper will be able to access DraftKings and place bets directly from their TV. DISH Hopper users can now bet on NCAA basketball, NBA, and NHL with more sports to come. ENGLEWOOD, Colo. – In a first-of-its-kind deal, DraftKings Sportsbook and fantasy … Read more

Colorado Sports Betting Sees Record High Handle In January

Colorado Sportsbook

Colorado sports betting fans wagered for more than $326.9 million in January. Mobile and online sports betting dominated yet again. Sportsbooks saw $22.7 million in sports betting revenue. DENVER – Colorado continues to be one of the bigger sports betting markets in the country, with … Read more

LSB Feature: Why Marketers Are Betting Big On Sports Betting

Marketing Sports Betting

The sports betting market will grow to $9.2 billion by 2025 according to a report by J.P. Morgan. DraftKings was estimated to spend $93 million on advertising through the first three quarters of 2020. Major media outlets such as ESPN, FOX Sports, and Bleacher Report … Read more

January Shows Betting On Sports In Tennessee On The Rise

Tennessee Sports Betting

Sports betting handle spiked over $30 million from December to January in Tennessee. Over 60% of wagers taken in January were on the NFL postseason. Tennessee currently has only four operating mobile sportsbooks in the state. NASHVILLE, Tenn. – Native Miley Cyrus’ song “The Climb” … Read more

Nevada Passes $600M In Wagers For Fourth Time In January

Las Vegas Sportsbook

Nevada’s sports betting handle for January hit $646.5 million. This is the fourth month Nevada has passed the $600 million mark. January’s numbers are 2% shy of the record set in October. CARSON CITY, Nev. – Nevada sports betting started the new year with a … Read more

New Jersey Sports Betting Revenue Hit An All-Time High In January

Borgata New Jersey Sportsbook

NJ sports betting fans wagered $958.7 million in January. The Garden State collected $82.6 million in revenue. Most wagers were made on basketball. TRENTON, N.J. – New Jersey continues to see major action in its legal sports betting market, collecting a record-breaking high in revenue … Read more

Illinois Sports Betting Handle Did Just Fine In Online Only December

Illinois Sports Betting Handle

Illinois saw more than $491.7 million wagered on sports in December. Eight retail venues were shut down due to COVID-19. DraftKings remains the top mobile app in Illinois. SPRINGFIELD, Ill. – Those betting on sports in Illinois managed to yet again increase the total betting … Read more

Mississippi Sees Record-Breaking $67.7M In Sports Betting In Jan.

Beau Rivage

Sports betting fans in Mississippi wagered for a combined $67.7 million. This is the highest single-month sports betting handle since launch. Mississippi still has not launched fully mobile sports betting. JACKSON, Miss. – The Mississippi sports betting market has continued to see major growth, accumulating … Read more