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How Advertisements Have Shaped The Betting Industry

How Advertisements Have Shaped The Betting Industry

by Giovanni Shorter | Jun 16, 2022 12:51 pm | Sports Betting

Sports betting advertisement spending has increased 281% to $281 million since September 2021. The increased spending has led to a 48.4$ increase in ad impressions. More than 18 billion impressions total. The sportsbooks that have seen the most impressions have also...
Fanatics Looks To Enter Sports Betting With ‘BetFanatics’

Fanatics Looks To Enter Sports Betting With ‘BetFanatics’

by Giovanni Shorter | May 31, 2022 11:39 am | Sports Betting

Sports apparel company Fanatics trademarks BetFanatics as they aim to launch their own sports betting mobile app. Fanatics would join the likes of Sports Illustrated and FuboTV as sporting companies that transitioned into sports betting. JACKSONVILLE, Fla. – It seems...
March Madness Betting Trends Give Kentucky The 2022 Title

March Madness Betting Trends Give Kentucky The 2022 Title

by Ben Fiore | Mar 9, 2022 5:57 pm | Sports Betting

The Kentucky Wildcats have +500 odds to win the 2022 NCAA tournament. The Wildcats are a projected three seed for the tournament. LEXINGTON Ky. – The Kentucky Wildcats entered the 2022 season with +1800 odds to win the NCAA tournament before entering the...
If You Can’t Beat ‘Em, Join ‘Em – Disney Reverses Sports Betting Stance

If You Can’t Beat ‘Em, Join ‘Em – Disney Reverses Sports Betting Stance

by Jerad Paparella | Nov 12, 2021 4:47 pm | Legal

Walt Disney Corporation CEO Bob Chapek announced Disney’s plans to “aggressively expand” into the sports betting world during the company’s Q4 earnings call. The announcement is a reversal of Disney’s current position, as they have spent over $2.3 million in...
Up To Six Sportsbook Ads Will Be Seen During NFL Games This Year

Up To Six Sportsbook Ads Will Be Seen During NFL Games This Year

by Giovanni Shorter | Aug 16, 2021 11:50 am | Sports Betting

The NFL is allowing up to six sportsbook commercials to air during NFL games this season. Sportsbooks are allowed to air once per quarter, once during pregame, and once during halftime. This is the first time sports betting will be nationally advertised during NFL...
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