- FuboTV is not hosting betting lines directly from the TV streaming app.
- This will be for a prize of a year-long free Fubo service.
- FuboTV saw $119.7 million in revenue in Q1 now setting a new record.
NEW YORK – FuboTV members will be able to somewhat wager on the upcoming South American World Cup event directly from the app.
While this is not exactly legal sports betting, as players will simply be answering questions for the chance to win a free year of fuboTV, this is still a major move in the sports betting world.
The company will be using this as the stepping stone to offering live betting odds directly from the TV and allow members to bet on sports. This would be the first time a TV streaming service would offer a program like this.
Bet Through FuboTV
FuboTV has long been in favor of sports betting, curating deals with sportsbooks and offering sports betting-related original programming for its members.
This sports betting-related contest that the streaming service is running is one more step in ingratiating its product with sports betting.
“Our hypothesis is that it’s going to be an engagement driver, but also in the bigger picture, it’s kind of our first step towards our overall gaming strategy,” said Mike Berkley, fuboTV’s chief product officer. “Think of this really as a platform feature, where we can create a more enhanced viewing experience for every kind of content we provide on the platform.”
FuboTV is looking at this program to test the waters and see how they would initiate a full-scale sportsbook through the app.
The contest will have players see quizzes pop up during the games. Questions will be asked like which team will score first, and fans who answer correctly will have a chance at winning the free year-long subscription prize. This is a $780 value.
FuboTV is celebrating a record-high $119.7 million in revenue for Q1, surpassing 590,000 subscribers. With the growing interest in their app, the company is looking to push boundaries with this new program.
“The first quarter of 2021 was an inflection point for fuboTV,” said David Gandler, co-founder and CEO, fuboTV. “For the first time in any first quarter, we reported sequential revenue and subscriber growth, despite past seasonality trends. This tells us that consumers are increasingly cutting the cord. We believe they are choosing fuboTV, enticed by superior value, our year-round content offerings and a customer-centric, innovative consumer product experience relative to legacy pay TV (cable / satellite / telco). We see this trend continuing to accelerate as more consumers discover they can cut the cord without losing access to the sports teams, live channels and content they love.”
If this contest deems successful, fuboTV may go on to truly implement sports betting directly from the TV. This could potentially change the legal sports betting world forever.
Coming from a background in narrative-based writing, Giovanni strives to write stories that will keep the reader engaged. Although he does pride himself in being accurate, how the story is told is also very important to him. When he’s not keeping readers up to date on sports betting laws and legislation, you can find him writing and recording music, playing videogames, or engaged in heated sports debates with his friends.