- FanDuel is now the official betting partner of the New York Yankees.
- FanDuel is the number one online sportsbook in New York.
- This is the second sports betting deal for a New York baseball team.
NEW YORK – After FanDuel sportsbook has eclipsed Caesars for the number one online sportsbook in New York, they have continued to thrive as they have inked a deal to become the official sports betting partner of the New York Yankees.
As an official sports betting partner of the New York Yankees, we’ll have premium VIP hospitality accommodations at Yankee Stadium, and much more!
— FanDuel Sportsbook (@FDSportsbook) April 25, 2022
Included in the deal, the legal online sportsbook will have rights to advertising around the stadium that can be seen by fans in the stadium and for those watching on television. There will also be VIP accommodations for FanDuel bettors and personnel.
“There is no more globally recognized sports brand than the New York Yankees, and as a New York-based company we’re delighted to remain partners with our hometown team,” said Mike Raffensperger, CMO of FanDuel. “One of our company values is to be absurdly fan-focused and there is no fanbase more passionate about their team than Yankees fans which makes this a natural fit.”
“We hope that FanDuel’s Yankee Stadium presence and customer engagement will continue to strengthen its brand as a sports betting operator within the tri-state area,” continued Michael J. Tusiani, the Senior Vice President of Partnerships for the Yankees.
Not The First MLB Betting Deal
This is not the first time this year that a New York-based MLB team has partnered with an online sportsbook. The Mets did it first as they made a deal with Caesars online sportsbook at the beginning of April.
However, this deal between FanDuel and the Yankees is certainly an effort to remain the overall top online sportsbook in the Empire State after FanDuel saw double the New York betting handle in January than Caesars did.
With the Yankees being the most well-known MLB brand in New York, it is hard seeing FanDuel fall behind Caesars.
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Samuel has been writing professionally for 4 years. He comes from a sports writing background where he enjoys writing mostly about basketball and football both professional and collegiate. He is a recent graduate of Florida State University where he majored in Editing, Writing and Media with a minor in Communications. During his free time, you can find him watching or playing sports as well as playing videogames and listening to music.